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About the Science of Sales Hiring Playbook

This quick Sales Hiring Scorecard helps CEOs, Presidents, and Sales Leaders audit their current sales hiring process. In just 10 minutes, you'll pinpoint potential pitfalls and receive clear guidance on optimizing your approach before your next sales hire. Gain the confidence to hire top sales talent and elevate your team's performance.

Meet Our Sales Hiring Expert

Rocky LaGrone is the founder and CEO of Sales Development Expert, bringing over 35 years of hands-on experience in building championship sales teams for more than 2,800 businesses worldwide. As a recognized leader in sales hiring, training, and team development, Rocky is known for his results-driven strategies, deep expertise in sales-specific assessments, and passion for helping companies achieve breakthrough growth.

Meet Our Sales Hiring Expert

A Senior Executive, Coach, and Director of Sales Hiring, Marci Lucas brings a unique approach to the Sales Development Expert’s clients. Marci’s work with hundreds of clients in sales hiring especially gives her the ability to bring creative and unique perspectives to apply best practices from a wide range of industries and markets. The is no shortcut to experience. Business-minded and family-oriented, Marci’s expertise in the current sales hiring environment is second to none.

Client Results

Hear what clients are saying about our sales hiring program.

”
I believe your sales hiring system has done a valuable job to date of paring down and qualifying the total submissions to a manageable number.
Mike V.

Regional Sales Manager

Just conducted my first in -person interview with a copy of the OMG candidate’s assessment in my hand and asked him all the recommended questions. It was so cool to see him making the predicted answers to the questions it recommended to ask. This is such a valuable tool!!
Josh S.

Real Estate

”
In March of this year we were referred to Rocky and Marci by a member of The Collective Genius. We’ve been in business for 23 years and have bought thousands of houses, and never really understood how to reliably hire awesome, professional salespeople. We got lucky a few times, but more often we hired wrong and it was damaging and expensive to our business. What we have learned and implemented from Rocky and Marci is the single most important hiring improvement we’ve made in 23 years. Had we known about Rocky and Marci earlier, we would have had millions of dollars of additional profit
Jason B.

Founder & CEO, Real Estate

”
Rocky, Just wanted to take a minute and tell you how much we appreciate your efforts. From setting up our CRM to coaching and developing our sales teams to helping us hire stronger sales staff, and building the skills of our leadership team. Your fresh ideas and non-traditional programs are right on the money. You have assisted in our culture change more than you know. Our sales for the first quarter this year were up over 15% and in this industry that is not a common feat! Thank you Rocky!
Dave B.

CEO

”
I think that one of the most important aspects of this entire process was the time you invested in getting to know our business and our employees. You were able to effectively link to the work that we do. I'mI'm still hearing comments from the groups about the relevance of the material, the timeliness of the training, and the enthusiasm and expertise you brought to the program.
Victor K.

H/R

Start Hiring Top Sales Talent Today

Unlock the potential of your sales team with our FREE Science of Sales Hiring Playbook. Say goodbye to hiring mistakes and hello to a high-performing sales force.

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